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Education

Choosing the right promotional items for your educational organization

Not surprisingly, educational institutions are the number one industry consumer of promotional products. From pre-school through university level, promotional products love educational organizations. The co-owners of Ad Quest Promotions have their roots in education with teaching and administrative experience from grade school through college level. We know and understand the education market and can help you navigate through the potential maze of promotional marketing.

 

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What's the purpose?

In schools, promotional items are about building brand identity and awareness, helping your organization to "Get Remembered," building school spirit, aiding recruitment efforts and thanking volunteers/donors. The first step is to make sure you know what you're looking to accomplish.

  • Appreciation – Teachers, Volunteers, Parents
  • Class Reunions / Alumni
  • Campus Life
  • Fundraising
  • Graduation
  • Parent - Teacher Groups
  • Recruitment
  • School Spirit
  • School Supplies
  • Student Organizations

 

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Who's your audience?

Anyone who buys, uses, or receives a promotional product is either openly or unintentionally promoting your school. When you see someone wearing a school design t-shirt, or drinking from a logo'd travel mug or writing with a branded pen, there is an implied endorsement of that organization. You know that person has some sort of affiliation or goodwill with that school. This type of endorsement is the best kind.

 

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Are you inside or outside the box?

While many traditional promotional products (pens, notepads, mugs, t-shirts) will find a suitable home in the marketing mix for educational institutions; trendy, wild, and novel items are often a hit. Don’t be afraid to go way outside the box if you’re promoting a school.

 

Click for some promotional product ideas related to the education market.

Education